The information outlined below is made available for the purposes of AIM Rule 26 and was updated on 28 September 2018.

Business description

Mirriad is an established computer vision and AI-powered platform company, built on Academy Award-winning entertainment tech, with 14 patents.

Using sophisticated technologies, Mirriad connects people with brands, through seamless ad insertions in popular linear and digital content. Advertisers can now reach very large target audiences in a contextually relevant way without interrupting the viewing experience.

Research has consistently shown in-video advertising to be highly effective for the marketer and preferred by audiences.

Mirriad is headquartered in London, with offices in New York, Paris, Munich, Mumbai, and Shanghai.

How we operate

Company name: Mirriad Advertising plc
Place of registration United Kingdom
Country of incorporation England & Wales
Main country of operation United Kingdom
Registration 09550311


Office addresses

Registered office Head office
6th Floor One London Wall
United Kingdom
96 Great Suffolk Street
United Kingdom
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Visit our Reports and Documents page for all relevant shareholder documentation.

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Details of our Nominated Advisor, advisers and contacts can be found within our shareholder information section.

The securities of Mirriad Advertising plc (AIM: MIRI) are traded on AIM of the London Stock Exchange.

Currently, securities are not traded on any other exchange or trading platform.

View share price information

As at 30 June 2018, Mirriad Advertising plc has 105,122,717 Ordinary Shares of £0.00001 in issue. Of these 42.3% are not in public hands.

There are currently no restrictions on the transfer of the AIM securities.

Significant Shareholders

Name Number of Ordinary Shares Held % of issued Ordinary Shares capital
IP Group plc* 27,726,904 26.40
Parkwalk Advisors Limited 18,480,973 17.60
Soros Fund Management 4,838,710 4.60
Janus Henderson Investors 4,240,000 4.00
Progeny 3,699,036 3.50
Jinhua Puhua Tianqin Equity Investment Fund Partnership 3,225,806 3.10

* Held by its subsidiary IP2IPO Portfolio L.P acting by its general partner IP2IPO Portfolio (GP) Limited.

Directors shareholding

Name Number of Ordinary Shares % of issued Ordinary Shares capital
Executive Directors    
Stephan Beringer
David Dorans 508,024 0.5
Non-executive Directors    
Roger Faxon 5,745
Alastair Kilgour 333,333 0.3
Dr Mark Reilly 33,333
John Pearson

The Company is incorporated in the UK and its Ordinary Shares are admitted to trading on AIM. Accordingly, the City Code applies to the Company.