The information outlined below is made available for the purposes of AIM Rule 26 and was updated on 30 September 2021.
Business description
Mirriad’s award-winning solution unleashes new revenue for content producers and distributors by creating new advertising inventory in content. Our patented, AI and computer vision technology dynamically inserts products and innovative signage formats after content is produced.
Mirriad’s market-first solution seamlessly integrates with existing subscription and advertising models, and dramatically improves the viewer experience by limiting commercial interruptions.
Mirriad currently operates in the US, Europe and China.
| Company name: | Mirriad Advertising plc |
| Place of registration | United Kingdom |
| Country of incorporation | England & Wales |
| Main country of operation | United Kingdom |
| Registration | 09550311 |
Office addresses
| Registered office | Head office |
| 6th Floor One London Wall London United Kingdom EC2Y 5EB |
96 Great Suffolk Street London United Kingdom SE1 0BE |
| View map | View map |
Visit our Reports and Documents page for all relevant shareholder documentation.
For Regulatory News Services (RNS) announcements please view our news archive or register for email alerts.
Read more about our Board of Directors or view our corporate governance overview.
Details of our Nominated Advisor, advisers and contacts can be found within our shareholder information section.
The securities of Mirriad Advertising plc (AIM: MIRI) are traded on AIM of the London Stock Exchange.
They are also cross-listed on the US based OTC market (OTCQX: MMDDF).
As at 30 June 2021, Mirriad Advertising plc has 279,180,808 Ordinary Shares of £0.00001 in issue. Of these 39.0% are not in public hands.
There are currently no restrictions on the transfer of the AIM securities.
Significant Shareholders
| Name | Number of Ordinary Shares Held | % of issued Ordinary Shares capital |
|---|---|---|
| M&G Investments | 36,616,666 | 13.1 |
| Parkwalk Advisors | 35,977,908 | 12.9 |
| IP Group* | 34,393,570 | 12.3 |
| Investec Wealth & Investment | 25,799,846 | 9.2 |
| Chelverton Asset Management | 14,000,000 | 5.0 |
| Ninety One | 12,285,369 | 4.4 |
| Janus Henderson Investors | 10,969,594 | 3.9 |
| Hargreaves Lansdown, stockbrokers (EO) | 10,681,610 | 3.8 |
| Columbia Threadneedle Investments | 8,466,924 | 3.0 |
* Held by its subsidiary IP2IPO Portfolio LP acting by its general partner IP2IPO (GP) Limited.
Directors shareholding
| Name | Number of Ordinary Shares | % of issued Ordinary Shares capital |
|---|---|---|
| Executive Directors | ||
| Stephan Beringer | 358,333 | 0.13 |
| David Dorans | 523,857 | 0.19 |
| Non-executive Directors | ||
| John Pearson | 261,666 | 0.09 |
| Alastair Kilgour | 791,668 | 0.28 |
| Bob Head | 183,333 | 0.07 |
| Kelsey Lynn Skinner | 12,000 | 0.00 |
| Total | 2,130,857 |
The Company is incorporated in the UK and its Ordinary Shares are admitted to trading on AIM. Accordingly, the City Code applies to the Company.