Mirriad’s technology and business processes allow it to embeds brand advertising into contextually relevant video content, in a similar fashion to product placement, but without many of the drawbacks associated with product placement. This is a scalable process due to Mirriad’s proprietary technology.
Mirriad In-Video Advertising - How it works
Mirriad provides a scalable, technology-driven solution which is suited to the increasingly automated world of global advertising. Using IP-protected technology, Mirriad allows advertisers to naturally embed branded messaging and products which drive engagement with an advertisers’ message or proposition.
Mirriad In-Video Advertising offers several benefits for both advertisers and brands and for content owners, most notable being that it is not subject to ad blocking or ad skipping.